A sales plan so easy a child could do it!

Own the Neighborhood:
Follow these 3 steps to take ownership of the heating and cooling business in targeted neighborhoods and get your 2010 sales headed in the right direction:
 
Own a neighborhood. 1. Choose the neighborhood(s) you'd like to "own." 
Examine your customer list to identify people who live in areas where most homes are...
     ► Single family,
     ► Owner-occupied,
     ► At least five to ten years old.
These are neighborhoods where you'd like to own the heating & cooling business. Choose one or more as the main focus for your 2010 business building efforts. Target at least one current customer in each neighborhood you want to own.
New van wraps.

2. Get your visibility tools ready.
Make sure the neighbors can see you every time you enter the neighborhood. Start with these neighborhood visibility tools...
     ► Make sure you have signs on every truck
     ► Place a yard sign on every job 
     ► Update your online and print Yellow Page listings. 
     ► Check & update your Dealer Locator Info
     ► Build your own customized Web site (It's EASY!)
Learn more about the Neighbor Network.

3. Make the Neighbor Network commitment.
Each month, send AT LEAST 100 AdVantageSM Neighbor Network cards to each targeted neighborhood. Just select a current customer's address. The AdVantage system will automatically identify 25, 50, 100 or more prospective customers nearby and make it easy for you to create and send customized postcards.
►Learn more about the Neighbor Network